Consumer
Given the economy's inevitable shifts, consumers naturally fret about finances. Children's schooling, mortgage, rent, monthly bills and credit debt often worry younger adults, while those in midlife may want to assure a comfortable retirement, as well as leave a legacy for heirs. What's more, the dual specters of crushing medical expenses and long-term care can threaten even fiscally secure customers.
Now, your bank can help. SBR's proprietary web content addresses your retail customers' most pressing concerns, from saving for college to insurance, taxes and health plans. Formatted to your specifications, our in-depth articles, handy calculators, security center with real time FBI fraud alerts, and financial tips position you to market products your retail customers need - placing your bank a step above the competition.
Delivered straight to your customers' online mailboxes, SBR's personalized e-newsletters are a value-added source of finance information, bank updates and community outreach news. Your preferences drive the development process, so every e-newsletter speaks in your voice.
SBR also helps boost customer engagement on the social media side. Regular postings on sites such as Facebook, LinkedIn and Twitter assure customers your bank cares about them. Add to this lively blogs, product information and bank news, and you have the ideal opportunity to cross-sell products.